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Activision

Call of Duty AR Night Vision Helmet

To promote a new level focused on heavy use of night vision Call of Duty needed a way for players to get a sneak preview. Players could use the AR lens to try on their own night vision helmet. When the user would nod their head they could activate the night vision and view their world in the classic bright green googles.

Social Response

The activation received a lot of buzz.

And here are some posts.

Testing

This is a block about testing stranger things

Development

The main application was built in Unreal Engine since it would provide a solid foundation for stunning visual effects. A combination of video and real-time rendering was used to show compelling content on the displays for guests. The application leveraged Google Media Pipe to track the movements of each guest and provide a score for accuracy. The scores were used to dynamically control DMX lighting and sound effects giving the guest a sense of how well they were doing.